Professor Edward de Bono (centre), the Maltese-born ‘father of thinking about thinking’ and author of Six Thinking Hats and Lateral Thinking, pictured with Paul Henderson, managing director and Karl Byrne, head of sales, Associated Newspapers Ireland.

De Bono supports moves by major international powers to broker deals in parts of the world like the Middle East and Afghanistan which are ravaged by war. Speaking at a lunch for marketers in Dublin hosted by the Irish Daily Mail, de Bono made specific reference to the Israeli-Palestinian conflict.

De Bono said that one way of trying to resolve the hostilities in Gaza would be if the US was to offer the Palestinians €3 billion. Every time a rocket was fired across the border into Israel, they would automatically lose €50 million. The idea is similar to what was agreed at an international conference in London proposing that Taliban fighters in Afghanistan should be offered €500m in return for a number of assurances.

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